About me:
My name is Andrea, and I am passionate about the beauty and fashion industry. I am a lawyer but after four years of a successful but predictable professional career, I made the decision to change careers and follow my passion for marketing in fashion and beauty companies. That happened 5 years ago, today I have a Master's in fashion business Administration and have worked for the past 5 years in global beauty brands.
Thanks to this, I can say that I have seen it all: Brands with a purpose, brands without a story behind them, and brands with many stories to tell. I have also seen firsthand the unstoppable force that is a brand connected to its purpose. That's why I decided to start my own business and make it my personal mission to help brands connect with their digital presence, find their authentic voice on social media, and differentiate themselves from their competitors while turning their customers into a strong community.
Are you ready to join me?